Pages

Friday, October 22, 2010

about backlinks..

I just got to know about the concept of "backlink" and how it relates to webpage popularity, page rank and search engine optimization. I would call these web pages quite lucky and here's my explanation-
just think of an analogy of web pages and page hits with experts in large organizations (like the one I work for) and people approachng them informally for advise.
With the maturity in the SEO technology, viz : backlinks, page ranks and search engines etc. it is possible to identify and elevate the rank of a particular page and hence pages that offer valuable information can be easily spotted and recognized/ranked.
On the other hand consider "experts" - a lot of people approach them formally and informally to seek advise and most of these experts, give it away without actually caring to record the transaction - (backlink not tracked) and hence there is no record / ranking done as a result of the good work they do. However the people who approach to seek advise make the network aware of the presence of such an expert- which is an informal yet more valuable recognition for such an individual.